Location Labs Branding

Location Labs Branding

Role — Visual Designer & Creative Director

Design and direction for the rebranding of Location Labs by Avast, an energetic B2B tech company in Emeryville, CA that builds apps for the top-tier mobile carriers in the US and abroad. This redesign elevated the brand, drove better partner relationships, and helped foster success for acquisition and talent recruitment.

Role — Visual Designer & Creative Director

Design and direction for the rebranding of Location Labs by Avast, an energetic B2B tech company in Emeryville, CA that builds apps for the top-tier mobile carriers in the US and abroad. This redesign elevated the brand, drove better partner relationships, and helped foster success for acquisition and talent recruitment.

LL – mark solo
LL – pantones2x
LL – sweatshirt2x

The Location Labs mark combined semi-transparent color layers within a regular, balanced rectilinear structure. This juxtaposition of clean graphic shapes and lean, sans serif type with rich, jewel-like color conveyed the company’s approach to engineering as both a scientific and creative discipline. 

The Location Labs mark combined semi-transparent color layers within a regular, balanced rectilinear structure. This juxtaposition of clean graphic shapes and lean, sans serif type with rich, jewel-like color conveyed the company’s approach to engineering as both a scientific and creative discipline. 

The Location Labs mark combined semi-transparent color layers within a regular, balanced rectilinear structure. This juxtaposition of clean graphic shapes and lean, sans serif type with rich, jewel-like color conveyed the company’s approach to engineering as both a scientific and creative discipline.

LL – Site2x_1
LL_mugs2x
LL – stickers2x
LL – cards2x
LL – notebook2x
LL – fills

Selected works

VerizoniOS + Android

Location LabsBranding

PostersPrint

ColloquiumBranding

PeacepostIllustration

Motion MeditationsMotion Design

Spartan ShieldIndustrial Design

© 2018 Megan Kreuz 

© 2018 Megan Kreuz